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Haig Stoddard

Senior Industry Analyst - Forecasting

Haig focuses on market analysis and future vehicle trends.

Latest From Haig Stoddard

Outlook Q4 2020: North American Barometer

Wards Intelligence, Senior Industry Analyst, Haig Stoddard, shares Wards Intelligence and LMC North American sales and production data and forecasts for the first half of 2021.

Market Analysis

U.S. Light-Vehicle Inventory Still Lean Heading into the Final Month of 2020

Inventory of fullsize pickups, which usually record their best sales results in December, was down 48% heading into the month.

Market Analysis

November U.S. Light-Vehicle Sales Decline Slightly from September, October Peaks

Unless the impact from rising Covid-19 cases overwhelms the market, sales for 2020 should end the year between 14.4 million and 14.5 million units, well below 2019’s 17.0 million, and lowest since 14.4 million in 2012.

Market Analysis

November U.S. Light-Vehicle Sales Forecast for Second Straight Month-to-Month Decline

December’s SAAR is expected to increase from November, but how much will depend on consumer confidence and the extent, if at all, automakers goose year-end holiday incentives.

Market Analysis

North America Production Misses October Expectations; Q4 Slightly Cut

The industry increased year-over-year in October mostly because the year-ago period included strike-related losses, but nearly all the major automakers reported year-over-year declines.

Market Analysis

U.S. Light-Vehicle Inventory Continues to Improve in October

Underscoring why North American production will remain strong for some time is inventory of domestically built vehicles, which ended October down 25%.

Market Analysis
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