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Cockpit of the Future: Vehicle Purpose, Segment Will Dictate Design

“Cockpit of the future” stirs images of giant pillar-to-pillar screens and lavish immersive user experiences. Those are coming in ultra-premium luxury EVs as soon as this year, but in the world of high-volume personal vehicles and commercial trucks, there will be many different cockpits of the future, delineated by purpose, segments and price. Many won’t have screens at all; they will be BYOD (Bring Your Own Device).

Cockpit of the Future Connectivity

Autonomous Vehicles from Hype to Reality 3: AI and Communications Challenges

Companies and investors are pumping billions of dollars into the autonomous vehicle sector for the chance to score big in this nascent market. Early movers are getting a jump on the competition with partnerships, pilot projects and production. This article analyzes survey results related to AI and Communications.

Autonomy Artificial Intelligence

Software Defined Architectures: The Burgeoning Business Model

Next-generation E/E architectures will create new business models for automakers and suppliers. But a Wards Intelligence survey shows few see themselves as pacesetters, and there’s some uncertainty about where the best monetization opportunities are. The massive change in operations, and the associated costs, will put constraints on the timeframe and depth of the changes in infrastructure and vehicle architectures that OEMs will be able to address.

E/E Architecture Mobility

Bosch Realigns Development Org as Software-Defined Vehicle Gains Traction

The supplier says its new cross-domain engineering approach will help Bosch keep pace with the three megatrends – electrification, automated driving and connectivity – that are transforming the industry.

Connectivity ADAS

Augmented Reality Makes Car’s Front End ‘Disappear’

Intelligent visual tech developed by Kyocera creates an optical illusion suggesting the front elements of an auto are totally transparent when seen from the interior.

Autonomy Artificial Intelligence

Thermal-Sensor Developer Looks for Boost From Tougher AEB Testing

AdaSky believes its night-vision sensor can make pedestrian-crash-avoidance technology work more reliably. A push in the right direction from regulators and other testers could help convince automakers.

Autonomy ADAS

Closing the Loop: Strategies Ahead for Reuse, Recycling of Li-ion BEV Batteries

A close look at the industry's direction for Li-ion battery recycling and reuse, including the technology options and key players involved.

Batteries Electrification

Why SiC, GaN Semiconductors May Be One Answer to Better BEVs

Vitesco’s Beyza Sarioglu, vice president-Electrification Technology North America, discusses a path forward to faster charging, longer-range electric vehicles and how ready the industry is to follow.

Electrified Vehicles Electrification

Smart Cities: Leading the Way in Mobility

In-depth case studies and analysis of how mobility providers are working with cities to shape the future of urban transportation.  

Mobility

AImotive Sees Sweet Spot Between Automotive, Software Industries

Wards Intelligence Senior Analyst James Amend recently conducted a virtual meeting with three key AImotive executives.

ADAS Artificial Intelligence

E-Machines: Powering the Automotive Future

An examination of cutting-edge motor-generator technology and how suppliers are working to meet the growing demands of the global electric-vehicle market.

Propulsion Electrified Vehicles

Tipping Point: Batteries, BEVs and the Decade Ahead

An examination of the electric-vehicle market in the 2020s, the state of battery technology and the supply chain needed to support it.

Electrification Batteries

An Evolving Ecosystem: China's Autonomous Vehicle Roadmap

Where China stands in the AV technology race, how government is driving development and deployment and the path to monetization for automakers and suppliers.

Autonomy Autonomous Vehicles
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Deep-dive research into the market trends and emerging technologies driving change in the automotive industry featuring competitive analysis of OEM strategies, supplier profiles, trend forecasts, industry surveys, executive interviews, and the expertise of our analysts and researchers.


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Cockpit of the Future




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